Wednesday, March 22, 2006

Retirement, Travel and Women

Hi:

More and more women are travelling alone. They are doing it for a variety of reasons.

One survey I read, from where I do not know, said that the average "adventure" traveller is not the stereotypical 20-something jock. Instead, the average is a 45 year old married women with two kids who works and wants a week away from it all.

These women go on the one-week guided adventure packages, often with their friends, but just as often alone. They know that if they are with a group of similar women, they will have made some friends during the week.

A Travel Industry Association survey said that women make 75% of all travel decisions. (Vancouver Sun article, March 2006)

Women, being the social creatures they are, want to travel with others, but often find it difficult to arrange their time-lines to coincide with their friends or family. This way they will have company.

Another bonus of organized travel is that they don't have to do the work. They just have to show up. What a relief this is for busy working professionals who are also running the family home and raising kids.

For the more strenuous adventure tour, safety of the sport, knowledge of the area and having trained guides become paramount. Having an expert along allows women to experience sports and challenge themselves in new ways.

More tomorrow.

M.

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